Key facts
- Yamashita and Welfan are Japanese nursing care product specialists.
- They plan to open 100 stores in China.
- The target year for opening 100 stores is 2030.
- The expansion aims to serve China's growing elderly population.
- China's elderly population is projected to exceed 400 million by 2035.
Japanese companies Yamashita and Welfan are set to expand their presence in China, with a joint goal of establishing 100 stores by the year 2030. This strategic initiative is designed to cater to China's rapidly growing elderly population. Projections indicate that the number of individuals aged 65 and over in China will exceed 400 million by 2035, presenting a significant market opportunity. The expansion by these two nursing care product specialists underscores a growing trend of foreign companies seeking to tap into China's demographic transformations. Yamashita and Welfan specialize in products and services aimed at supporting the elderly, suggesting a focus on areas such as mobility aids, personal care items, and potentially home assistance services. The plan to open 100 stores across China represents a substantial investment and commitment to the market. This move by Japanese firms highlights their confidence in the long-term demand for elder care solutions in China, a country facing a demographic shift towards an aging society. The success of this venture could pave the way for further international investment in China's elder care sector.