Key facts
- Karoline Leavitt resigned as White House press secretary, stating she needed to focus on her family.
- X briefly applied a "Made with AI" label to Leavitt's resignation post on the platform.
An "Made with AI" label briefly appeared on Karoline Leavitt's resignation post on X, sparking debate about AI content identification and watermarking. The label, which later disappeared, highlighted the growing challenge of distinguishing human-generated from AI-assisted content.

The incident underscores the growing debate and technical challenges surrounding the identification of AI-generated content, impacting public trust and the transparency of information shared on social media platforms.
Karoline Leavitt, the outgoing White House press secretary, announced her departure from the role, citing the difficulty of balancing the job's demands with raising her two young children. Her resignation post on X, however, was briefly accompanied by a "Made with AI" label, which quickly drew attention and sparked debate across social media.
The label, which appeared at the bottom of Leavitt's post, suggested the content might be AI-generated or manipulated according to X's platform guidelines. The label vanished approximately three hours after it was first noticed, and neither X nor the White House provided immediate comment on what triggered its appearance or disappearance.
While the label does not definitively confirm AI authorship, it highlights the increasing challenges in identifying AI-generated content. Companies like Anthropic are developing new methods, such as imperceptible watermarks woven into generated text, to help distinguish AI-assisted content. However, these watermarks may not be foolproof and can be removed through extensive editing or translation.
Donald Trump stated that Leavitt would be leaving to spend more time with her family and would subsequently serve as one of his top outside advisors. Leavitt, 28, became the youngest White House press secretary when she took on the role. The debate surrounding AI watermarks and content identification raises questions about evolving social norms regarding the use of AI in professional and personal communication.