Key facts
- The Federal Trade Commission (FTC) is suing Hims & Hers.
- Hims & Hers is accused of sharing customer health information with advertisers.
- Meta and Snap are named as advertisers that received customer health data.
- The company is also accused of deceptive billing practices.
- Deceptive cancellation practices are also alleged against Hims & Hers.
- The lawsuit highlights concerns over sensitive data sharing via website trackers.
The Federal Trade Commission (FTC) has initiated legal action against Hims & Hers, a telehealth provider, alleging that the company shared sensitive customer health information with advertising platforms such as Meta and Snap. The lawsuit, filed by the FTC, also accuses Hims & Hers of engaging in deceptive billing and cancellation practices. A central focus of the complaint is the alleged improper sharing of private health data through the use of website trackers. This development brings to light significant concerns regarding the privacy of health information collected online and its subsequent dissemination to third parties for advertising purposes. The FTC's action signals a continued effort to police data privacy practices within the digital health sector.