What does it take to be a content creator? | FT #shorts

Financial Times2 hours ago2:20

What does it really take to be a content creator? It requires a demanding lifestyle where work is constant and your personal life is exposed online. But if you find a clear niche that sets you apart and are authentic with your audience, you might have what it takes. Content creator, activist and author Lucy Edwards shares five main pillars to build and manage a social media career. ► Enjoying FT content? Get a daily slice of the very best FT journalism with FT Edit. Free for 30 days then just £4.99 a month See if you get the FT for free as a student (http://ft.com/schoolsarefree) or start a £1 trial: https://subs.ft.com/spa3_trial?segmentId=3d4ba81b-96bb-cef0-9ece-29efd6ef2132. ► Check out our Community tab for more stories: https://www.youtube.com/@FinancialTimes/community ► Listen to our podcasts: https://www.ft.com/podcasts ► Follow us on Instagram: https://www.instagram.com/financialtimes ► Follow us on Instagram: https://www.tiktok.com/@financialtimes

Trading stocks, CFDs, spread betting, futures, and options involves a high level of risk and may not be suitable for all investors. Prices can move rapidly, and losses can occur quickly and exceed your expectations.