Southeast Asia's digital economy is projected to grow 17 per cent to nearly US$400 billion in 2026, fuelled in part by rapid artificial intelligence adoption, according to the latest e-Conomy SEA report by Google, Temasek and Bain & Company. It found that some 243 million people across the region's six largest digital markets now use generative AI, but only 1 to 2 per cent of the population pay for it. Experts say AI offers new opportunities for business growth, while strong demand limits the risk of an AI bubble. CNA's Olivia Marzuki reports. Subscribe to our channel here: https://cna.asia/youtubesub Visit our website: https://cna.asia Download our app: https://cna.asia/app Get our editors' picks of stories via chat apps: Telegram: https://cna.asia/telegram WhatsApp: https://cna.asia/whatsapp Follow us on these platforms: https://www.facebook.com/channelnewsasia https://www.instagram.com/channelnewsasia https://www.tiktok.com/@channelnewsasia