Key facts
- US officials are considering a $335,000 media campaign to boost Afrikaner refugee applications.
- The campaign would involve focus groups and a six-month digital advertising effort.
- A 2025 executive order prioritized Afrikaner resettlement due to alleged racial discrimination.
- South Africa has rejected claims of genocide against Afrikaners.
US officials are considering a media campaign costing approximately $335,000 to understand why Afrikaners are not applying for US refugee status in larger numbers. The initiative follows a February 2025 executive order that prioritized Afrikaner resettlement, with officials citing alleged racial discrimination and "white genocide" in South Africa. The South African government has rejected these claims as unfounded and politically motivated. The proposed campaign would involve focus groups in various South African locations and a survey of 1,000 Afrikaners, followed by a six-month digital advertising effort aimed at those interested in migrating. The US has previously lowered and then raised its refugee cap, allocating the additional slots primarily to Afrikaners.