Key facts
- Ultrawealthy buyers are actively purchasing luxury homes.
- 55% of Sotheby's International Realty professionals reported increased demand for properties over $10 million.
- Aging in place is a growing priority for nearly 40% of luxury homebuyers.
- Miami remains a strong market for ultra-luxury properties.
Ultrawealthy buyers continue to invest in the luxury real estate market, with 55% of Sotheby's International Realty professionals worldwide observing an increase in demand for properties priced at $10 million and above over the past 12 months. Respondents anticipate sustained strong demand through the remainder of 2026. Philip A. White Jr., president and CEO of Sotheby's International Realty, noted that affluent buyers are deliberate but not deterred. Key trends shaping the market include a growing emphasis on 'aging in place' features, with nearly 40% of real estate professionals identifying it as a rising priority. Luxury buyers are increasingly seeking homes with spa-like amenities, advanced health and wellness technology, and seamless integration with outdoor spaces. Miami remains a particularly strong market for ultra-luxury properties, supported by infrastructure development and new condominium construction.