Key facts
- The Agency has grown to over 160 offices in 15 countries.
- Hiring decisions prioritize culture fit and alignment with a collaborative, creative, and people-first mindset.
- Culture is reflected in hiring, leadership interactions, and client experiences.
- AI and technology are used to enhance, not replace, human relationships.
- Firms that maintain their identity and core strengths will succeed during industry consolidation.
Rainy Hake Austin, president of The Agency, shared insights on the luxury real estate brokerage's expansion strategy during an episode of the RealTrending podcast. Austin detailed how the company has grown from roughly 30 offices to over 160 across 15 countries while intentionally preserving its collaborative, creative, and people-first culture.