Olympia developer: Britain’s planning system doesn’t reward delivery

In an interview, Hitchcox emphasized that Britain requires more homes, investment, and improved workplaces. He argued that to foster growth, the country must support those willing to undertake development. Beyond planning reform, he called for an optimal economic environment that celebrates entrepreneurship and encourages businesses to invest in the UK.

Hitchcox, who started his career renovating small properties in his early twenties, sees property development as more than just buildings; it involves understanding finance, design, marketing, and people. He is proud of building YOO into a globally recognized British brand and of projects like Olympia and The Lakes by YOO, which he considers places that become integral to people's lives.

Despite his criticisms, Hitchcox remains optimistic about London and Britain's future, citing the city's enduring spirit of ambition and the country's creative talent. He believes that with bolder policies welcoming investment and encouraging development, the future holds significant potential.