Key facts
- Nvidia invested in Simplismart's $14 million Series B funding round.
- Simplismart's software optimizes AI model deployment and management for efficiency and cost savings.
- Simplismart claims its software reduced AI video platform InVideo's GPU serving costs by 56%.
- The startup's annualized revenue run rate has grown 14-fold in the past six months.
- Simplismart plans to use the funding to expand its U.S. presence and grow its team.
Nvidia has participated in a $14 million Series B funding round for Simplismart, an Indian startup focused on software that optimizes AI model performance and reduces GPU requirements. The investment, which also included Accel, Shastra VC, and Micromax with Dallas Venture Capital leading, values the four-year-old company at approximately $100 million. Simplismart's software aims to help companies run AI models more efficiently and economically by tailoring deployments to specific applications and infrastructure, rather than requiring customers to manage complex configurations themselves. The company claims its technology helped AI video platform InVideo reduce GPU serving costs by 56%. Simplismart's annualized revenue run rate has grown 14-fold in the past six months to an eight-figure sum.