Key facts
- Netflix shares have fallen 41% since October 16, 2025.
- The company is struggling to create new "watercooler originals."
- Netflix recently replaced Chief Content Officer Bela Bajaria.
- The company announced it would cut about 1,000 jobs.
Netflix shares have declined 41% since October 16, 2025, as the streaming giant grapples with slowing growth, increased competition, and a struggle to produce new cultural phenomena. The company recently replaced Chief Content Officer Bela Bajaria and announced about 1,000 job cuts, moves seen as preemptive measures ahead of upcoming quarterly earnings. Investors had briefly envisioned a more powerful Netflix after it pursued Warner Bros. Discovery's assets for $72 billion, but the deal ultimately went to Paramount Skydance. The company now faces pressure to prove it can create the next major hit on its own.