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Modular housing struggles to scale; policy reforms aim to boost adoption

Created at 31 Aug · 9:20 PM1 source↑ Market-relevant
IN SHORT

Modular construction accounts for only 3% of new U.S. homes, but the 21st Century ROAD to Housing Act includes provisions to increase its use. Lawmakers and industry experts believe factory-based fabrication can address housing affordability and supply shortages.

Key Numbers

3%share of new U.S. homes built offsite annually
21st Century ROAD to Housing Actlegislation aimed at boosting modular housing
Section 302directs HUD to remove factory-built housing barriers
Section 303streamlines financing for ADUs and manufactured homes
86,000-square-footARO Homes' Sacramento plant size
100 homesARO Homes' plant annual production capacity

Who's Involved

National Association of Home Builders (NAHB)
reports offsite construction accounts for 3% of new U.S. homes
Frank Cassidy
Senior Managing Director at Walker & Dunlop, formerly FHA commissioner and HUD Assistant Secretary
U.S. Department of Housing and Urban Development (HUD)
tasked with removing barriers and studying standardized codes for modular housing
Modular Home Builders Association (MBHA)
cited financing challenges in a 2026 report
Katerra
prominent example of a failed modular construction company
ARO Homes
new generation modular homebuilder using automotive-inspired design
Simon Boag
CEO of ARO Homes, with experience at General Motors, Chrysler, and Daimler
Clayton Homes
prominent successful modular homebuilder
Volumetric Building Companies
builds urban high-rise apartments, student housing, and hotels using modular techniques
Modular housing struggles to scale; policy reforms aim to boost adoption

↳ Why This Matters

Policy reforms and innovative construction techniques could significantly increase the supply of affordable housing in the U.S., addressing a critical shortage and potentially lowering costs for consumers. The success of these initiatives hinges on overcoming regulatory and financing challenges that have historically hampered the scaling of modular construction.

Key facts

  • Offsite construction accounts for only 3% of newly built U.S. homes annually.
  • The 21st Century ROAD to Housing Act contains provisions to increase modular housing adoption.
  • Section 302 of the act directs HUD to identify and remove barriers to factory-built housing.
  • Section 303 aims to streamline financing for ADUs and manufactured homes, expanding FHA loan limits.
  • Past failures like Katerra highlight challenges, while new companies like ARO Homes seek to succeed with innovative approaches.

Modular construction currently represents a small fraction of new home builds in the U.S., but legislative efforts and industry innovation aim to significantly increase its scale and impact on housing affordability. The 21st Century ROAD to Housing Act includes provisions designed to remove regulatory and financing hurdles that have historically limited the growth of offsite fabrication.

Frank Cassidy, a former Federal Housing Administration commissioner and Assistant Secretary for Housing and Urban Development, now a Senior Managing Director at Walker & Dunlop, advocates for treating factory-built housing as mainstream infrastructure. He emphasizes that addressing the housing shortage requires building more homes faster and at a lower cost, a goal modular construction is well-positioned to meet.

The ROAD to Housing Act targets key bottlenecks. Section 302 directs HUD to identify and eliminate barriers to factory-built housing, such as rigid construction draw schedules and inconsistent building codes. It also mandates a study to create a standardized national building code, which Cassidy believes could preempt fragmented state and local regulations that hinder the industry. Cassidy advocates for performance-based regulation that encourages innovation while ensuring consumer protection.

Financing remains a critical challenge, as modular construction requires different draw schedules than traditional onsite building. Section 303 of the act seeks to address this by updating federal rules to streamline financing for accessory dwelling units (ADUs) and manufactured homes, including expanding FHA loan limits and offering more flexible options. Cassidy stresses that agencies like FHA, Fannie Mae, and Freddie Mac must adapt their financing rules to make modular products more accessible and financeable at scale.

Despite past high-profile failures like Katerra, new companies such as ARO Homes are emerging with strategies to succeed. ARO Homes, led by CEO Simon Boag, leverages experience from the automotive industry to design standardized, net-zero homes and focuses on replacement dwellings in established neighborhoods. Other successful modular builders include Clayton Homes and Volumetric Building Companies.

Frequently asked questions

Offsite construction accounts for only 3% of newly built U.S. homes annually, according to the National Association of Home Builders.

The act aims to supercharge the adoption of modular housing by removing regulatory and financing barriers, and by promoting standardized building codes.

Key challenges include rigid construction draw schedules, FHA loan limits, inconsistent building codes, and lenders' unfamiliarity with the process, leading to financing difficulties.

ARO Homes treats housing like automotive product design, creating standardized net-zero homes and focusing on replacement dwellings in older neighborhoods, leveraging data and efficient factory production.

What Happens Next

01HUD will identify and remove barriers to factory-built housing.
02A study will be conducted to create a standardized building code for modular housing.
03Federal rules will be updated to streamline ADU and manufactured home financing.
04FHA loan limits for off-site builders will be expanded.

How It Developed

Offsite construction represents only 3% of new U.S. homes annually.
The 21st Century ROAD to Housing Act aims to boost modular housing.
The act includes provisions to remove permanent chassis requirements for manufactured housing.
Section 302 directs HUD to identify and remove barriers to factory-built housing.
HUD is instructed to authorize a study for a standardized building code for modular housing.
Section 303 will update rules to streamline ADU and manufactured home financing.
FHA loan limits will be expanded for off-site builders, and more flexible financing options introduced.
Modular builders face financing challenges due to upfront costs and atypical draw schedules.

Sources

T1
Modular housing fails to scale. Will policy reforms alter that?HousingWire

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