Key facts
- Trista Sun, formerly a managing director at HSBC, has launched a new wealth management startup named Equora.
- Equora will use AI agents to assist individuals in managing their investments and finances.
- The startup aims for a billion-dollar valuation.
Trista Sun, who previously held a managing director position in HSBC's international wealth and premier banking division, has launched Equora, a new wealth management startup. The venture aims to leverage artificial intelligence, specifically AI agents, to assist individuals in proactively managing their investments and finances. Sun expressed her ambition for the startup to reach a billion-dollar valuation.
Separately, a new independent investment and wealth advisory firm, Global Strategic Advisory Group, has begun operations in Zurich. This boutique is led by Patrick D’Amico and includes three former HSBC bankers. The firm focuses on wealth and investment advisory, discretionary asset management, and tailored financing solutions, aiming to provide clients with flexibility in changing market conditions. D'Amico previously worked at Credit Suisse for 26 years before joining HSBC. Christian Hiller and Thomas Schaad, also former HSBC bankers with prior experience at Credit Suisse, are partners at the new Zurich firm.