Key facts
- Josh Miller is the CEO of Epique Realty.
- Josh Miller proposed a three-point strategy for agent tech adoption.
- The strategy emphasizes aligning tech with agent needs.
- The strategy includes agent incentives.
- The strategy suggests moving away from expensive, underutilized brokerage tools.
Josh Miller, CEO of Epique Realty, has put forth a three-point plan designed to enhance the adoption of technology by real estate agents. Miller's proposal centers on aligning technological solutions with the specific requirements and motivations of agents, rather than concentrating on expensive tools provided by brokerages that often go underutilized. The strategy suggests a more agent-focused approach to technology implementation. This method aims to ensure that the technology offered is not only relevant but also actively embraced by agents, thereby increasing efficiency and effectiveness within the real estate sector. By focusing on agent needs and incentives, Epique Realty seeks to overcome common barriers to tech adoption, such as perceived complexity or lack of immediate benefit. The CEO's plan indicates a move towards more practical and value-driven technological integration in the industry.