Key facts
- NAIOP has officially rebranded as the Commercial Real Estate Development Association (CREDA).
- The organization, established in 1967, has over 21,000 members spread across 55 chapters in North America.
- The name change is intended to more accurately represent the work of its members in creating housing, workplaces, logistics networks, and digital infrastructure.
- CREDA's core mission of advocacy, research, education, and networking remains unchanged.
- The association will continue to engage in lobbying efforts at local, state/provincial, and federal levels.
NAIOP has officially changed its name to the Commercial Real Estate Development Association, also known as CREDA. The trade group, established in 1967, stated that the rebranding better reflects its role as a central hub for advocacy and education within the commercial real estate sector.
With over 21,000 members organized across 55 chapters in North America, CREDA represents a broad spectrum of property types, including multifamily housing, retail, logistics, office spaces, mixed-use projects, and data centers. The association indicated that this name change is designed to clarify its function to policymakers, business leaders, and the general public, especially as capital and development trends shift due to interest rates, e-commerce, and evolving workplace demands.
The organization emphasized that its fundamental mission—advocacy, research, education, and networking—will continue without alteration. CREDA plans to maintain its lobbying presence on issues such as land use, taxation, environmental regulations, and infrastructure policy at all governmental levels, while also providing professional development and market insights to its membership.
Celeste Tanner, the 2026 association chair and president and chief development officer of Confluent Development, stated that the association has been a trusted advocate for commercial real estate for nearly six decades and that the mission remains focused on advancing the industry. President and CEO Marc Selvitelli added that the new name more accurately aligns with the work its members perform in communities across North America, highlighting their role in creating essential infrastructure.
The rebranding initiative was the result of a multiyear, research-driven process that involved extensive member engagement, stakeholder interviews, focus groups, and strategic planning.