Apple's services division generated $30.74 billion in revenue during its fiscal third quarter, falling short of the $31.22 billion anticipated by Wall Street analysts. This segment, which encompasses services like the App Store, AppleCare, music, video, and cloud offerings, was the sole area of underperformance in an otherwise strong quarter for the company's hardware sales. The shortfall, combined with weaker performance in China, contributed to a more than 4% drop in Apple's stock price in after-hours trading.
Apple CFO Kevan Parekh attributed the services revenue miss to several factors, notably a slowdown in mobile gaming and changes to the App Store's business model in certain regions, including the U.S. These changes stem from a court order compelling Apple to permit app developers to process customer payments outside the App Store, thereby bypassing Apple's commission. While the precise financial impact of this issue was not disclosed, Apple indicated that the matter is awaiting a final decision from the Supreme Court.
Beyond App Store-related challenges, foreign exchange rates were identified as the primary driver of the revenue miss. A comparison to the prior quarter, which benefited from the success of the "F1" theatrical release, also played a role. Despite these headwinds, Apple reported that the App Store achieved a revenue record for the June quarter, bolstered by contributions from Apple Ads, which have expanded to services like Apple Maps. The company also highlighted that its services business continues to attract customers, surpassing 1.5 billion paid subscriptions, with both transacting and paid accounts reaching new all-time highs.
Specific services demonstrating strong performance included Apple Ads, App Store, AppleCare, Apple Music, and Apple TV, all of which set June quarter records. Cloud and payment services reached all-time highs, and Apple TV viewership also hit a record. Looking ahead, Apple pointed to potential new revenue streams, such as Creator Studio subscriptions and upcoming bill-splitting features in Apple Cash, as well as the Apple Upgrade program in partnership with Klarna, which could further drive services revenue by encouraging device purchases and associated service subscriptions.