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Crypto market maker B2C2 held sale talks with multiple potential buyers

Created at 24 Jul · 12:06 PM1 source↑ Market-relevant
IN SHORT

Crypto market maker B2C2, 90% owned by SBI Holdings, has engaged in takeover discussions with several potential acquirers over the past 18 months. Valuation has been a significant hurdle, with B2C2 reportedly seeking over $1 billion, a figure considered difficult to achieve in the current market.

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Key Numbers

90%SBI Holdings ownership stake in B2C2
18 monthsDuration of sale talks
$1 billionB2C2's sought valuation
89.6 billion yenSBI's crypto-asset business segment revenue
550 million USDSBI's crypto-asset business segment revenue
10.9%Year-over-year revenue growth for SBI's crypto segment
21.2 billion yenSBI's crypto-asset business segment profit before tax
289 million USDSBI's agreed purchase price for Bitbank

Who's Involved

B2C2
Crypto market maker holding sale talks
SBI Holdings
Majority owner of B2C2
SBI Financial Services
Subsidiary that acquired B2C2 stake
Crypto market maker B2C2 held sale talks with multiple potential buyers

↳ Why This Matters

The potential sale of B2C2 highlights the ongoing consolidation within the crypto industry, driven by a challenging market environment and the pursuit of scale and expanded institutional offerings. It underscores the valuation pressures faced by market makers whose profitability is tied to trading volumes.

Key facts

  • Crypto market maker B2C2 has held takeover talks with multiple potential buyers over the past 18 months.
  • B2C2 is reportedly seeking a valuation exceeding $1 billion.
  • Valuation has been a primary obstacle in the discussions.
  • The firm is 90% owned by Japan's SBI Holdings.
  • Consolidation is a significant trend in the digital asset industry.

Crypto market maker B2C2, which is 90% owned by Japan's SBI Holdings, has been in discussions with several potential buyers regarding a sale over the past 18 months. Valuation has emerged as a significant challenge, with B2C2 reportedly seeking a price exceeding $1 billion, a target that sources suggest may be difficult to achieve in the current digital asset market environment.

The London-based firm, founded in 2015, operates as an institutional cryptocurrency market maker and liquidity provider, serving banks, exchanges, brokers, hedge funds, and asset managers. B2C2 utilizes proprietary trading technology to offer liquidity across spot, derivatives, structured products, and over-the-counter markets.

These reported talks occur amidst a broader trend of consolidation within the digital asset industry, as companies seek to expand their institutional offerings and scale operations in a maturing market. The crypto market has faced headwinds this year, characterized by reduced trading volumes, economic concerns, and a decline in risk appetite, which has adversely affected market makers reliant on trading flows for revenue.

SBI Financial Services, a subsidiary of SBI Holdings, acquired its 90% stake in B2C2 in December 2020, following an earlier $30 million investment. B2C2's financial results are consolidated within SBI's crypto-asset business segment, which reported 89.6 billion yen ($550 million) in revenue for the fiscal year ended March 31, a 10.9% increase from the previous year. Profit before tax for the segment remained unchanged at 21.2 billion yen. SBI Holdings recently announced an agreement to acquire cryptocurrency exchange Bitbank for approximately $289 million.

Frequently asked questions

B2C2 is an institutional cryptocurrency market maker and liquidity provider founded in 2015, enabling efficient digital asset trading for various financial institutions.

B2C2 is 90% owned by Japan's SBI Holdings, with the remaining 10% ownership structure not detailed.

The company is reportedly seeking a sale due to valuation challenges and the broader trend of consolidation in the digital asset industry, which is experiencing subdued trading volumes and profitability pressures for market makers.

The crypto market has struggled with weaker trading volumes, economic concerns, and reduced risk appetite, impacting firms that rely on trading flows.

What Happens Next

01It remains unclear if any sale talks remain active.
02Industry analysts expect mergers and acquisitions to continue defining the digital asset sector in 2026.

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Cadence

How It Developed

B2C2 held takeover talks with several potential acquirers over the past 18 months.
Valuation has been a sticking point in discussions, with B2C2 seeking over $1 billion.
Discussions have centered on the sale of part or all of the company.
The crypto market has struggled with weaker trading volumes and fading risk appetite, impacting market makers.
Mergers and acquisitions are expected to continue in the digital asset industry to achieve scale and expand offerings.
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Sources

T1
Crypto market maker B2C2 held sale talks with multiple potential buyersCoinDesk

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