HomeEverythingEducation
Equities & FundsCrypto & Digital AssetsAI & TechnologyBusiness & CorporateUS Politics & PolicyGeopolitics & Global RiskMacro, Rates & FXCommodities & EnergyEuropean Politics & MarketsAsia-PacificReal Estate & Property
Story archiveAll categories
← All Stories

Advisors favor stablecoins, tokenization over Bitcoin: Bitwise CIO

Created at 10 Jun · 8:05 PM2 sources↑ Market-relevant2 events
IN SHORT

Financial advisors are showing more interest in stablecoins and tokenization than Bitcoin, according to Bitwise Chief Investment Officer Matt Hougan. This shift is driven by curiosity about real-world applications of crypto, with potential for significant inflows from advisors managing over $175 trillion.

✉Newsletter

PiQ Daily

Pick your topics. Get only what matters, on your cadence.

Key Numbers

40+financial advisors met by Bitwise CIO
$175 trillionassets managed by financial advisors

Who's Involved

Matt Hougan
Chief Investment Officer at Bitwise
Paul Atkins
Securities and Exchange Commission Chair
David Solomon
CEO of Goldman Sachs
Larry Fink
CEO of BlackRock
Advisors favor stablecoins, tokenization over Bitcoin: Bitwise CIO

↳ Why This Matters

The shift in focus by financial advisors towards stablecoins and tokenization could signal a new wave of investment into the crypto space, potentially driving the next bull market and reshaping capital markets and global payments.

Key facts

  • Financial advisors are showing more interest in stablecoins and tokenization than Bitcoin, according to Bitwise CIO Matt Hougan.
  • Hougan's assessment is based on meetings with over 40 advisors.
  • Advisors remain interested in crypto despite the current market downturn.
  • The shift in focus is attributed to advisors' curiosity about real-world applications of digital assets.
  • Key figures in finance, including SEC Chair Paul Atkins, Goldman Sachs CEO David Solomon, and BlackRock CEO Larry Fink, are discussing stablecoins and tokenization.
  • Hougan believes financial advisors and institutional investors are crucial for the next crypto bull market.

Financial advisors are increasingly focusing on stablecoins and tokenization over Bitcoin, according to Bitwise Chief Investment Officer Matt Hougan. Hougan's observations, based on meetings with over 40 advisors, indicate a sustained interest in the cryptocurrency sector despite the ongoing bear market.

The shift in focus stems from advisors' growing curiosity about the real-world applications of digital assets, particularly in payments and capital markets, rather than solely on Bitcoin's price appreciation. Hougan noted that the "fiat debasement trade" has receded from investor minds.

Prominent figures like SEC Chair Paul Atkins, Goldman Sachs CEO David Solomon, and BlackRock CEO Larry Fink have been discussing stablecoins and tokenization, further fueling investor interest. Hougan believes that new products and a new wave of investors, particularly financial advisors and institutional investors, are essential for the next crypto bull market.

He suggested that money might initially flow into stablecoin- and tokenization-linked investments, highlighting assets such as Ethereum, Solana, Chainlink, and Avalanche, as well as newer tokens like Hyperliquid and companies like Figure, Circle, and Coinbase. Hougan emphasized that the collective management of over $175 trillion by financial advisors represents a significant opportunity for crypto inflows.

Frequently asked questions

Financial advisors are showing more interest in stablecoins and tokenization than Bitcoin, despite remaining interested in crypto overall.

Advisors are increasingly curious about the real-world applications of crypto, such as stablecoins and tokenization in payments and capital markets, and the fiat debasement trade has receded.

Ethereum, Solana, Chainlink, Avalanche, Hyperliquid, and companies like Figure, Circle, and Coinbase were highlighted.

Financial advisors collectively manage over $175 trillion, and their sustained interest despite the bear market is seen as a positive sign for the industry's next growth phase and potential bull market.

What Happens Next

01Financial advisors and institutional investors may become the next major source of crypto inflows.
02Money may first flow into stablecoin- and tokenization-linked investments.

Get the newsletter.

Pick the topics you actually care about. We'll email when there's news worth your time, on the cadence you choose. Cancel any time from your account.

Cadence

How It Developed

Financial advisors are prioritizing stablecoins and tokenization over Bitcoin, according to Bitwise CIO Matt Hougan.
Hougan's assessment is based on meetings with over 40 advisors who expressed curiosity about real-world applications of crypto.
Prominent figures in finance, including SEC Chair Paul Atkins, Goldman Sachs CEO David Solomon, and BlackRock CEO Larry Fink, are discussing stablecoins and tokenization.
Hougan believes financial advisors and institutional investors are crucial for the next crypto bull market, with money likely to flow into stablecoin and tokenization investments.
Ethereum, Solana, Chainlink, Avalanche, Hyperliquid, Figure, Circle, and Coinbase were mentioned as potential beneficiaries.

Sources

T1
TradFi advisors want stablecoins, tokenization over Bitcoin: BitwiseBitwise’s Matt Hougan says it was “pretty hard to engage with advisors on Bitcoin” during recent discussions, who are more interested in stablecoins and tokenization.Cointelegraph
T1
Bitcoin takes back seat to stablecoins and tokenization among financial advisors: Bitwise CIOThe Block

Related Stories

Stablecoin-settled TradFi perpetuals top $1.1T in H1 2026: Binance Research
8 Jul · 5:35 PM
Schwab Strategist Backs Strategy's STRC Playbook Amid Bitcoin Weakness
8 Jul · 3:25 PM
Tokenized stock transfers surge 105% to $8.4B as market value climbs
8 Jul · 8:40 PM
Dinari, tZERO launch platform for tokenized U.S. equities
8 Jul · 2:40 PM
Lyn Alden: Bitcoin must stand on its own as Strategy sells $216M of BTC
8 Jul · 12:10 PM