Key facts
- Li Shufu has stepped down as chairman of Geely Auto.
- Geely Auto reported a decline in profits and revenue.
Li Shufu, the billionaire founder of Geely Holding Group, has stepped down as chairman of Geely Auto, the company's main listed unit. The move comes as the automaker faces declining profits and revenue.

The departure of Li Shufu from his role at Geely Auto signals a significant leadership change at a major automotive player, occurring amidst a period of declining profits and revenue, potentially impacting the company's strategic direction and market performance.
Li Shufu, the billionaire founder of Geely Holding Group, has stepped down as chairman of Geely Auto, the company's primary listed entity. The leadership transition occurs as the automaker grapples with a significant downturn in its financial performance.
Geely Auto reported a net profit of 1.1 billion yuan ($153 million) for the full year 2023, marking a substantial 47% decrease from the previous year. Revenue also saw a 10% decline, falling to 20.3 billion yuan. The company attributed these drops to factors including increased competition and a challenging market environment.
While Li Shufu has relinquished his role as chairman of Geely Auto, he will continue to serve as the chairman of the parent company, Geely Holding Group. The company has not yet announced a successor for the chairman position at Geely Auto.