Key facts
- The Chinese animated film 'Niu Lai' has grossed over 11.4 million yuan.
- The movie initially experienced poor sales.
- The film went viral for its perceived terrible graphics and confusing plot.
- Some viewers praised its 'hand-crafted' style.
- The 'hand-crafted' style is seen as an antidote to AI-generated content.
The Chinese animated film 'Niu Lai' has achieved unexpected success at the box office, grossing more than 11.4 million yuan. The film's initial sales were poor, but it subsequently went viral due to its perceived low-quality graphics and confusing plot. This unexpected virality has propelled it to hit status. Some viewers have embraced the film's 'hand-crafted' animation style, viewing it as a refreshing alternative to the increasing prevalence of AI-generated content. The film's success highlights a potential audience appreciation for unique, albeit unpolished, artistic approaches in animation.