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TikTok creator uses Meta's Ray-Ban smart glasses for viral 'Computah' character

Created at 11 Jun · 5:00 PM1 source↑ Market-relevant
IN SHORT

Julius Mondragon, known as 'Computah' on TikTok, has gained viral fame by using Meta's Ray-Ban smart glasses to record interactions where he gives bot-like commands to strangers. The content creator has leveraged the technology to build a unique online persona and a following.

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Key Numbers

7 millionpairs of Meta's Ray-Ban glasses sold
$40per personalized message on Cameo

Who's Involved

Julius Mondragon
TikTok creator known as 'Computah,' using Meta's Ray-Ban glasses
Meta
Company that produces the Ray-Ban smart glasses
Andy Stone
Meta spokesperson
Amanda Rivera
Visitor from Florida who interacted with Mondragon
Diego Casanova
Visitor from Florida inspired to buy Meta glasses
TikTok creator uses Meta's Ray-Ban smart glasses for viral 'Computah' character

↳ Why This Matters

The viral success of 'Computah' highlights a novel and humorous application of wearable technology like Meta's Ray-Ban smart glasses, moving beyond privacy concerns to creative content generation and personal branding.

Key facts

  • TikTok creator Julius Mondragon, known as 'Computah,' uses Meta's Ray-Ban smart glasses for viral content.
  • Mondragon records interactions where he gives bot-like commands to strangers, inspired by AI personas.
  • His videos have gained significant traction on TikTok, allowing him to pursue content creation full-time.
  • Meta spokesperson Andy Stone praised Mondragon's use of the smart glasses.

Julius Mondragon, a TikTok creator who goes by the name 'Computah,' has found viral success using Meta's Ray-Ban smart glasses to record humorous interactions with strangers. Mondragon commands people with bot-like phrases, transforming everyday situations into comedic scenarios.

Mondragon's 'Computah' persona, characterized by a fake accent and AI-like commands, has garnered a significant following on TikTok. He was inspired by an Eric André sketch and the concept of an AI interacting with its surroundings. The creator, who also produces music, has been able to transition to full-time content creation, partly due to earnings from platforms like Cameo.

Meta's smart glasses, launched in 2021, have faced scrutiny over privacy concerns, with some footage being used for harassment. However, Mondragon aims for his content to be a positive 'pattern interruption' rather than negative engagement. Meta spokesperson Andy Stone acknowledged Mondragon's content as a 'great story.'

Mondragon's unique catchphrase, 'Computah, make these guys super gay and horny!', has become a meme, particularly resonating with younger audiences. His interactions have led to recognition in public, with fans approaching him and even being inspired to purchase their own Meta glasses.

Frequently asked questions

'Computah' is the viral TikTok persona of Julius Mondragon, who uses Meta's Ray-Ban smart glasses to record interactions with strangers.

The character was inspired by an Eric André sketch and the idea of an AI transforming its surroundings, using a fake accent based on 'The Sopranos.'

Mondragon earns money through social media, including personalized messages on Cameo, which has allowed him to pursue content creation full-time.

Concerns include potential misuse for surreptitious recording and harassment, particularly of service workers or in attempts to pick up women.

What Happens Next

01Mondragon continues to create content using Meta's Ray-Ban smart glasses.
02Meta is reportedly planning to release new versions of its smart glasses.
03The creator's social media presence and income streams are expected to grow.

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Cadence

How It Developed

Julius Mondragon, known as 'Computah,' uses Meta's Ray-Ban smart glasses to record interactions.
He commands strangers with bot-like phrases, such as 'Computah, activate hyperspeed typing.'
Mondragon's 'Computah' character gained viral popularity on TikTok.
The concept was inspired by an Eric André sketch and the idea of being an AI transforming surroundings.
Mondragon, a music producer, was able to quit his retail job due to social media earnings and Cameo.
Meta spokesperson Andy Stone commented positively on Mondragon's use of the glasses.
Mondragon views his content as a 'pattern interruption' and a way to make the surveillance state humorous.
One of his catchphrases, 'Computah, make these guys super gay and horny!', became a meme.

Sources

T1
TikTok's 'Computah' guy is the best use of Meta's Ray-BansBusiness Insider

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