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Spotify rolls out AI music assistant for Premium users

Created at 14 Jul · 2:36 PM1 source↑ Market-relevant
IN SHORT

Spotify is launching a new AI-powered music assistant that allows Premium users to have interactive conversations to select music and podcasts. The feature, initially in beta in the U.S., Ireland, and Sweden, uses a combination of Spotify's own AI and third-party models.

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Key Numbers

18 years oldminimum age for users

Who's Involved

Spotify
launched AI music assistant for Premium users
Spotify rolls out AI music assistant for Premium users

↳ Why This Matters

Spotify's expansion of its AI capabilities aims to deepen user engagement by offering a more personalized and interactive way to discover and consume audio content, potentially setting new standards for music streaming services.

Key facts

  • Spotify has launched a new AI-powered music assistant for Premium users.
  • Users can interact with the assistant through typing or speaking to select music and podcasts.
  • The feature is currently in beta and available in the U.S., Ireland, and Sweden.
  • The AI can provide recommendations based on listening history and answer questions about music.
  • Spotify utilizes a combination of its proprietary AI and third-party models for the assistant.

Spotify is enhancing its AI integration with a new feature allowing Premium subscribers to engage in conversational interactions for music and audio selection. This beta release, initially available in the U.S., Ireland, and Sweden for users 18 and older on iOS and Android, enables users to type or speak requests to discover and play content.

The AI assistant can go beyond simple playback requests, offering insights into listening history, song inspirations, album release dates, and personalized artist recommendations. Users can also refine selections by specifying mood, genre, or recency, and can perform actions like saving songs or adding them to a queue.

While Spotify has not detailed the specific AI technologies powering the assistant, the company confirmed it employs a blend of its own AI capabilities and models from various external providers to best suit different tasks. This move follows Spotify's previous AI-driven features, such as its AI DJ and playlist generation tools, further embedding AI into the user experience.

Frequently asked questions

Spotify has launched an AI-powered music assistant that allows Premium users to have conversational interactions to choose music and podcasts.

The feature is initially available to Premium users aged 18 and above in the U.S., Ireland, and Sweden, on iOS and Android devices, in English.

Users can type or speak requests to the app, engaging in back-and-forth conversations to select music, podcasts, or audiobooks, and can ask about listening history or music details.

Spotify uses a mix of its own AI technology and models from multiple providers, based on what is best for each task.

What Happens Next

01User feedback will be used to improve the AI assistant.
02The feature is expected to roll out to more markets.

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Cadence

How It Developed

Spotify announced a new AI-powered music assistant for Premium users.
The feature allows users to interact with the app via text or voice to choose music and podcasts.
It is available in beta in the U.S., Ireland, and Sweden on iOS and Android devices.
The assistant can also discuss listening history and provide music recommendations.
Spotify confirmed it uses a mix of its own AI technology and models from multiple providers.

Sources

T1
Spotify expands its AI push with a ChatGPT-like music assistantTechCrunch

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