Key facts
- Meta has launched a new app named Pocket that enables users to generate interactive apps and games via AI prompts.
- Pocket allows users to play 'gizmos,' which are interactive experiences created by others, through a scrollable feed.
- The app is a product of Meta's acquisition of the team from the vibe-coded gaming platform Gizmo.
- Pocket was initially launched on June 29, 2026, on both the App Store and Google Play.
- Pocket is part of Meta's broader strategy to make AI creation tools more accessible, following efforts like Meta AI and Vibes.
Meta has quietly released Pocket, a new application designed to let users create small, interactive apps and games using artificial intelligence prompts. This initiative stems from Meta's recent acquisition of the team behind Gizmo, a platform known for similar AI-driven creation capabilities.
Pocket functions as a creative hub where users can build and share 'gizmos,' the term used for these interactive experiences. The app also features a discovery feed, enabling users to play and interact with gizmos created by the wider community. Screenshots from the Google Play Store indicate significant visual and functional parallels to Gizmo's original application.
While the app's launch was initially noted by reverse engineer Alessandro Paluzzi, data from Appfigures suggests Pocket was first made available on June 29, 2026. The firm has not yet reported any download figures due to the app's recency. This launch aligns with Meta's ongoing push to democratize AI creation tools, building on previous releases such as its AI image generator app and the AI video app Vibes, as well as integrating AI features across its social platforms.
Given Meta's lack of an official announcement, Pocket is likely still in an experimental phase. In contrast, its predecessor, Gizmo, had achieved 635,000 lifetime installs across iOS and Google Play, with a reported 98% positive user sentiment.
