Meta ads compared to 'a cot in your front room'

Key facts

• Michelle Welsh criticizes Meta's targeted advertising.
• Welsh compares the ads to 'a cot in your front room'.
• The comparison is made in the context of bereaved families.

Michelle Welsh has voiced strong criticism regarding Meta's targeted advertising strategies. She likens the practice to 'putting a cot in the living room' of families who have experienced the loss of a child. This analogy suggests that the ads are intrusive and insensitive, particularly for those who are grieving.