Key facts
- Fora, an AI-powered travel agency, has raised $60 million in a Series D funding round.
- The company's valuation has reached $1 billion, marking unicorn status.
- The funding round was led by Forerunner and Tactile Ventures.
- Fora's AI assistant, Via, helps travel agents with administrative tasks.
- Agents on the platform have booked over $3 billion in travel since launch.
Travel agency Fora announced on July 16, 2026, that it has raised $60 million in a Series D funding round, achieving a valuation of $1 billion and unicorn status. The round was led by Forerunner and Tactile Ventures, with participation from Insight Partners and Thrive Capital.
Founded in 2021, Fora operates a two-part platform that enables individuals to become travel agents by providing infrastructure for client communication and trip planning. It also allows users to find and connect with travel advisors for planning various trips.
The newly acquired capital will be allocated towards enhancing Fora's AI assistant, Via, which assists travel agents with administrative tasks like research and itinerary creation. The company aims to boost human agent productivity rather than replace them, allowing agents to focus more on client relationships.
Since its inception, agents utilizing the Fora platform have facilitated over $3 billion in travel bookings. A significant portion of these agents are new to the travel advising industry. The company also intends to leverage the funds for expansion into other travel sectors, including cruises and flights.